The Tatanfilms blog
What the camera doesn't show.
What happens behind the scenes on every shoot, told by those of us who are there: the craft, the business, live production and podcasting. Technical when it needs to be, simple always. Every article comes with its tech sheet, the takeaways and a note from the set.
4 articles
A live stream is won or lost before the event begins. We gathered the checklist we use at conferences, symposiums and courses: internet connection and backup, site visit, audio, presentations, streaming platform, team roles and plan B, so the event reaches remote viewers complete and without surprises.
A podcast rarely makes money from ads alone. We explain the path we teach in our Conecta Creators class: build a loyal audience on the right platforms and then combine several income streams (sponsorships, your own services and products, subscriptions and live events) depending on the size and niche of the show, with a stage-by-stage plan and the most common mistakes.
Pricing a video isn't guessing or copying someone else's rate. We propose a five-step method to calculate a fair price as a freelancer: your real cost per hour, equipment use, every stage of production, usage rights and payment terms. We include a full example with illustrative figures and the mistakes we see most when quoting.
A podcast gives a brand something almost no other format achieves: full minutes of attention. In this article we explain why a well-produced conversation builds trust and authority, how a single video episode becomes content for a whole month, why it helps you show up in search engines and AI tools, and the most common steps and mistakes when launching a brand podcast.
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